Course / offer launch template
Course / offer launch teaser carousel template
A reusable starter, not a finished post. The deck below shows the structure with editable placeholder copy. Swap in your own offer and keep the formula that converts.
What is inside this template
- A 5-slide warm-up arc that teases the transformation, agitates the slow DIY path, reveals the offer, sets the deadline, and asks for the waitlist
- A cover_text hook framed as I'm about to open the thing people keep DMing me for, ready for your own offer
- A list_card pre-loaded with 3 pillar slots (core system, support, the shortcut) you rewrite as what your offer actually delivers
- A bold tweet_card that names real open and close dates and a small first round, so scarcity reads as honest, not gimmicky
- A cta_card wired to the DOORS trigger word across the keyword field and caption for comment-to-DM waitlist signups
How to customize it
Drop in the offer
Replace every [offer name] and [outcome] placeholder with your real program and the result it produces, for example a 6-week group coaching cohort that gets you booked out. The cover should sound like a thing your audience has already asked for.
Define the 3 pillars
Rewrite the list_card bullets as your actual core system, your support or accountability layer, and the asset they would otherwise build alone. This is the reveal slide, so make each pillar a reason the offer beats figuring it out solo.
Set real dates and a real cap
Fill the [date] open and close placeholders and the small-first-round line with numbers you will hold to. The scarcity slide only converts if the deadline is true, so do not promise a cap you plan to extend.
Lock the waitlist trigger
Keep DOORS or swap it for a word tied to your launch, then match it in the cta_card body, the keyword field, and your caption so the comment-to-DM handoff sends people to the waitlist before doors open.
Example: the formula filled in
For a Notion consultant launching a productivity system for solo founders: the teaser opens with I'm about to open the thing people keep DMing me for, here's what's coming. The 3 pillars become a plug-and-play second-brain template, weekly office hours for the first cohort, and a done-for-you client dashboard. Doors open Monday and close Friday, capped at 20 founders. The ask: Comment DOORS and I'll DM you the waitlist before it goes public.
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